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Ask Your Peers: How to Personalise at Scale | Lead Monitor

Lead Monitor puts marketers’ questions to their community in a new series of articles aiming to provide practical advice and connect business leaders. This week, the publication selected a topic submission from Sandra Moran, Chief Marketing & Customer Experience Officer at WorkForce Software.

How to Support the Diverse Needs of Five Working Generations | HR Director

Mike Morini, CEO at WorkForce Software, chats with HR Director about generational diversity in the workforce. With five generations in the workforce, making a ‘one-size-fits-all’ approach is unsustainable for HR and business professionals. The article acknowledges the challenges that leaders face when creating strategies that address diverse employee groups.